There are three main steps to completing a data visualization. Steps 1 and 2 are interchangeable and may sometimes occur simultaneously
- Formulating the question you want your visualization to answer or the story you want your visualization to tell
- Gathering, understanding, and sorting the data
- Applying the visual representation
Examining the Data
- Do you have all the data you need?
- Does it include all the variables that you are interested in?
- Are there any obvious errors in your data?
- Is there any data that is missing?
Understanding the Data Types
- What type of data have you acquired?
Transforming for Quality
- Do you need to clean up your data?
- Do you need to fix any errors or fill in any gaps in your data?
Transforming for Analysis
- Parsing (splitting up) and variables, such as extracting year from a date value
- Merging variables to form new ones, such as creating a whole name out of title, forename, and surname
- Converting qualitative data/free-text into coded values or keywords
- Deriving new values out of others, such as gender from title or a sentiment out of some qualitative data
- Creating calculations for use in analysis, such as percentage proportions
- Removing redundant data for which you have no planned use (be careful though!)
Do you need more tools to get your data into a visual storytelling format? Take a look at the Stanford University tool; Or talk to us before you commit your valuable assets.
We can get you off to a hot, fast start in 2016. We’ll do the heavy lifting to transform and load your data into meaningful sets, mobilize and monitor your planning analytics so they enhance your BI priorities. We’ll give you insights into trends, measure progress toward a set of quantitative goals, flag shifts in your markets or financial operations and even lift your customer experiences to a higher level. Whew, that’s saying a lot. Or is that just what you needed to hear?
Call us to start a neutral and friendly conversation. 512 478 3848.